Marketing for Geeks
Eric Sink writes a series of articles entitled “Marketing for Geeks”.
The central theme is that if we demystify marketing, it can be competently done by technical people.
The series is still being written, with new articles coming soon to an RSS feed near you.
The Eric Weblog is great. Plenty of good readings for technical people who wants to understand business.
One response so far
Muy bueno!